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NTR IDENTS

Station Identity / corporate identity

 

vimeo.com/106604061

www.youtube.com/watch

www.ntr.nl/nieuws/791397/NTR-idents+winnen+Red+Dot+Award

 

 NTR is the independent Dutch broadcaster specialising in information, education and culture. NTR expresses its identity in its logo: three letters followed by the two dots of the colon. These dots play the main role in campaigns, branding and corporate identity. The logo is usually accompanied by the slogan, 'special, for everyone'. In August 2013 six fresh new clips were introduced as part of the station identity in which different characters interact with the two dots.

 

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Broadcaster: NTR

Concept & design:

Gastproducties

Art direction:

René Gast

Camera: Goof de Koning

Motion design: Thijs Dikshoorn

Audio: Joosten & Kuitenbrouwer